{"id":111164,"date":"2019-05-22T09:42:27","date_gmt":"2019-05-22T01:42:27","guid":{"rendered":"http:\/\/www.fagao.me\/?p=111164"},"modified":"2019-05-22T09:42:27","modified_gmt":"2019-05-22T01:42:27","slug":"asm%e6%97%b6%e4%bb%a3%e6%9d%a5%e4%b8%b4-%e8%8b%b9%e6%9e%9c%e5%ba%94%e7%94%a8%e5%95%86%e5%ba%97%e5%8a%a0%e5%85%a5%e6%90%9c%e7%b4%a2%e5%b9%bf%e5%91%8a%e5%85%8d%e8%b4%b9%e6%8e%a8%e5%b9%bf%e8%b6%8a","status":"publish","type":"post","link":"https:\/\/www.fagao.me\/p\/111164.htm","title":{"rendered":"ASM\u65f6\u4ee3\u6765\u4e34 \u82f9\u679c\u5e94\u7528\u5546\u5e97\u52a0\u5165\u641c\u7d22\u5e7f\u544a,\u514d\u8d39\u63a8\u5e7f\u8d8a\u6765\u8d8a\u96be\u505a"},"content":{"rendered":"
<\/div>\n

\u4eca\u59296\u67089\u65e5\u7aef\u5348\u8282\uff0c\u672c\u6765\u6253\u7b97\u4eca\u5929\u5403\u70b9\u7cbd\u5b50\u653e\u4e2a\u5047\uff0c\u7ed3\u679c\u4e00\u5927\u65e9\u9192\u6765\u5c31\u770b\u5230\u670b\u53cb\u5708\u88ab\u201c\u82f9\u679c\u5e94\u7528\u5546\u5e97\u5f15\u5165\u7ade\u4ef7\u6392\u540d\u201d\u7684\u6d88\u606f\u5237\u5c4f\u4e86\uff1a\u82f9\u679c\u5168\u7403\u5e02\u573a\u8425\u9500\u9ad8\u7ea7\u526f\u603b\u88c1\u83f2\u5c14\u00b7\u5e2d\u52d2(Phil Schiller)\uff0c\u5728\u5168\u7403\u5f00\u53d1\u8005\u5927\u4f1a\u5f00\u5e55\u524d(WWDC)\u6254\u51fa\u91cd\u78c5\u6d88\u606f\uff1a\u82f9\u679c\u5e94\u7528\u5546\u5e97\u641c\u7d22\u4e2d\u5373\u5c06\u52a0\u5165\u5e7f\u544a\u3002<\/p>\n

ASM(AppStoreMarketing)\u65f6\u4ee3\u7ec8\u4e8e\u8fd8\u662f\u6765\u4e86\uff0c\u670b\u53cb\u5708\u4e5f\u662f\u64cd\u788e\u4e86\u5fc3\u505a\u5404\u79cd\u89e3\u8bfb\uff0c\u5176\u5b9e\u5f52\u6839\u5230\u5e95\uff0c\u5c31\u662f\u518d\u6b21\u5f3a\u8c03\u4e86\u4e00\u4e2a\u5927\u5bb6\u5f88\u65e9\u5c31\u61c2\u7684\u9053\u7406\uff1a\u8fd9\u5e74\u5934\uff0c\u6ca1\u94b1\u4f60\u8fd8\u505a\u4ec0\u4e48APP\u63a8\u5e7f<\/a>?!<\/p>\n

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1\uff0c\u82f9\u679c\u5e94\u7528\u5546\u5e97\u4e3a\u4ec0\u4e48\u5f15\u5165\u7ade\u4ef7\u6392\u540d?\u2014\u2014\u4e00\u5f20\u56fe\u8bf4\u660e\u4e00\u5207<\/p>\n<\/p>\n

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2\uff0c\u4e1a\u5185\u63a8\u5e7f\u4eba\u5bf9\u4e8e\u82f9\u679c\u7ade\u4ef7\u6392\u540d\u7684\u53cd\u5e94?\u2014\u671f\u5f85\u89c4\u8303\u63a8\u5e7f\u5e02\u573a<\/p>\n

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3\uff0c\u6295\u653e\u82f9\u679c\u7ade\u4ef7\u5e7f\u544a\u6709\u4ec0\u4e48\u8981\u6c42\u2014\u2014\u95e8\u69db\u4e0d\u9ad8\uff0c\u6bd4\u8f83\u6709\u8bda\u610f\u3002<\/p>\n

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2\uff0c\u4e0e\u641c\u7d22\u7ed3\u679c\u5173\u8054\u5ea6\u5f88\u9ad8\u7684\u624d\u4f1a\u51fa\u73b0\u5728\u5e7f\u544a\u4f4d\u7f6e\u4e0a;<\/p>\n

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4\uff0c13\u5c81\u4ee5\u4e0b\u7684\u9752\u5c11\u5e74\u4e0d\u4f1a\u770b\u5230\u641c\u7d22\u5e7f\u544a;<\/p>\n

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1\uff0c\u6309\u70b9\u51fb\u6536\u8d39(CPC);<\/p>\n

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3\uff0c\u53ef\u4ee5\u8bbe\u5b9a\u76ee\u6807CPA(\u83b7\u5ba2\u6210\u672c)\uff0c\u7cfb\u7edf\u4f1a\u636e\u6b64\u8fdb\u884c\u4f18\u5316\uff0c\u4f46\u4e0d\u4fdd\u8bc1\u80fd\u8fbe\u5230;<\/p>\n

4\uff0c\u9884\u7b97\u968f\u610f\u65e0\u95e8\u69db;<\/p>\n

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4\uff0c\u7279\u5b9a\u65f6\u6bb5\u5b9a\u5411;<\/p>\n

5\uff0c\u6bcf\u65e5\u6d88\u8017\u4e0a\u9650\u3002<\/p>\n

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(1)\u79ef\u5206\u5899\u4ea7\u54c1\u53d7\u5230\u51b2\u51fb\uff0c\u884c\u4e1a\u6df7\u4e71\u65e0\u5e8f\u7684\u65b9\u5f0f\u4f1a\u5f97\u5230\u4e00\u4e9b\u6539\u5584\u3002<\/p>\n

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(2)\u5e94\u7528\u5e02\u573a\u5546\u4e1a\u5316\u5168\u9762\u5230\u6765\uff0c\u514d\u8d39\u63a8\u5e7f\u8d8a\u6765\u8d8a\u96be\u505a<\/p>\n

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(3)\u6ca1\u94b1\u7684\u5f00\u53d1\u8005\u9762\u4e34\u66f4\u5927\u7684\u538b\u529b\uff0c\u6316\u6398\u65b0\u7684\u6e20\u9053\u52bf\u5728\u5fc5\u884c<\/p>\n

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