{"id":117794,"date":"2019-05-22T12:07:05","date_gmt":"2019-05-22T04:07:05","guid":{"rendered":"http:\/\/www.fagao.me\/?p=117794"},"modified":"2019-05-22T12:07:05","modified_gmt":"2019-05-22T04:07:05","slug":"%e6%96%b0%e6%89%8b%e7%ab%99%e9%95%bf%e9%9c%80%e8%a6%81%e4%ba%86%e8%a7%a3%e7%9a%84seo%e4%bc%98%e5%8c%96%e6%8c%87%e5%8d%97","status":"publish","type":"post","link":"https:\/\/www.fagao.me\/p\/117794.htm","title":{"rendered":"\u65b0\u624b\u7ad9\u957f\u9700\u8981\u4e86\u89e3\u7684SEO\u4f18\u5316\u6307\u5357"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/www.fagao.me\/images\/uploads\/2018_010.jpg\" alt=\"\"><\/p>\n<div class=\"focusup\"><\/div>\n<p>\u4e5f\u8bb8\u60a8\u5df2\u7ecf\u63a8\u51fa\u4e86\u4e00\u4e2a\u7f51\u7ad9\uff0c\u60f3\u8ba9\u5168\u4e16\u754c\u8bbf\u95ee\u3002\u4f46\u662f\u5927\u5bb6\u90fd\u53bb\u54ea\u4e86\uff1f\u6ca1\u6709\u4eba\u6210\u7fa4\u7ed3\u961f\u5730\u6d8c\u5411\u60a8\u7684\u7f51\u7ad9\u3002\u4e3a\u4ec0\u4e48<a class=\"tag-links\" 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href=\"https:\/\/www.fagao.me\/p\/t\/103\">\u7f51\u7ad9\u6d41\u91cf<\/a>\u7684\u65b9\u5f0f\u3002\u5982\u679c\u60a8\u7684\u7f51\u7ad9\u6ca1\u6709\u51fa\u73b0\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\uff0c\u60a8\u5c31\u9519\u8fc7\u4e86\u5927\u91cf\u9ad8\u8d28\u91cf\u7684\u5185\u5bb9\u6d41\u91cf\u3002\u6b64\u5916\uff0c\u5982\u679c\u60a8\u7684\u53d7\u4f17\u5728\u641c\u7d22\u6392\u540d\u4e2d\u627e\u4e0d\u5230\u60a8\u7684\u7f51\u7ad9\uff0c\u4ed6\u4eec\u4f1a\u70b9\u51fb\u8fdb\u5165\u7ade\u4e89\u5bf9\u624b\u7684\u7f51\u7ad9\uff01<\/p>\n<p>\u8981\u4f7f\u60a8\u7684\u65b0\u7f51\u7ad9\u51fa\u73b0\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\uff0c\u60a8\u5fc5\u987b\u4ece\u51e0\u4e2a\u5173\u952e\u6b65\u9aa4\u5f00\u59cb\u3002<\/p>\n<p><strong>1. \u5173\u952e\u5b57\u7814\u7a76<\/strong><\/p>\n<p>\u5728\u5b9e\u65bd\u4efb\u4f55<a class=\"tag-links\" href=\"https:\/\/www.fagao.me\/p\/t\/121\">\u641c\u7d22\u5f15\u64ce<\/a>\u4f18\u5316\u7b56\u7565\u4e4b\u524d\uff0c\u60a8\u9700\u8981\u77e5\u9053\u60a8\u7684\u53d7\u4f17\u6b63\u5728\u641c\u7d22\u4ec0\u4e48\u3002\u8fd9\u4e9b\u67e5\u8be2\u79f0\u4e3a\u5173\u952e\u8bcd\u3002\u7814\u7a76\u548c\u5229\u7528\u53d7\u4f17\u4f7f\u7528\u7684\u6700\u5e38\u89c1\u548c\u6700\u9ad8\u8d28\u91cf\u7684\u5173\u952e\u8bcd\uff0c\u5bf9\u4e8e\u641c\u7d22\u7ed3\u679c\u7684\u63d0\u5347\u81f3\u5173\u91cd\u8981\u3002<\/p>\n<p>Moz\u5728\u4ed6\u4eec\u7684SEO\u5165\u95e8\u6307\u5357\u4e2d\u63d0\u5230\uff0c\u5173\u952e\u8bcd\u7814\u7a76\u4e0d\u4ec5\u63d0\u4f9b\u4e86\u5bf9\u7528\u6237\u5728\u7ebf\u884c\u4e3a\u7684\u4fe1\u606f\uff0c\u8fd8\u80fd\u4ece\u6574\u4f53\u4e0a\u4e86\u89e3\u4ed6\u4eec\u7684\u9700\u6c42\u3002\u60a8\u53ef\u4ee5\u4ece\u6d88\u8d39\u8005\u7684<a class=\"tag-links\" href=\"https:\/\/www.fagao.me\/p\/t\/121\">\u641c\u7d22\u5f15\u64ce<\/a>\u884c\u4e3a\u4e2d\u53d1\u73b0\u4ed6\u4eec\u7684\u7591\u95ee\u3001\u4e60\u60ef\u7b49\u7b49\u3002<\/p>\n<p>\u4e3a\u4e86\u786e\u5b9a\u54ea\u4e9b\u5173\u952e\u8bcd\u6700\u9002\u5408\u60a8\u7684\u5de5\u4f5c\uff0c\u60a8\u9700\u8981\u505a\u4e00\u4e9b\u7814\u7a76\u3002\u5173\u952e\u8bcd\u7814\u7a76\u5de5\u5177\u63d0\u4f9b\u4e86\u4e30\u5bcc\u7684\u4fe1\u606f\uff0c\u5305\u62ec\uff1a<\/p>\n<ul>\n<li>\u70ed\u95e8\u641c\u7d22\u5173\u952e\u8bcd<\/li>\n<li>\u641c\u7d22\u91cf<\/li>\n<li>\u76f8\u4f3c\u7684\u5173\u952e\u8bcd\u548c\u77ed\u8bed<\/li>\n<li>\u6bcf\u6b21\u70b9\u51fb\u8d39\u7528\uff08\u7528\u4e8ePPC\u5e7f\u544a\uff09<\/li>\n<li>\u7ade\u4e89\u6c34\u5e73<\/li>\n<\/ul>\n<p>\u800c\u8fd9\u53ea\u662f\u8868\u9762\u73b0\u8c61\u3002\u8981\u4e3a\u60a8\u7684SEO\u7b56\u7565\u627e\u5230\u5408\u9002\u7684\u5173\u952e\u5b57\uff0c\u8bf7\u5229\u7528\u4ee5\u4e0b\u5173\u952e\u8bcd\u5de5\u5177\uff1a<\/p>\n<ul>\n<li>Google Keyword Planner<\/li>\n<li>Free Keyword Tool from WordStream<\/li>\n<li>KWFinder<\/li>\n<li>Moz\u2019s Keyword Explorer<\/li>\n<li>SEMRush<\/li>\n<\/ul>\n<p>\u7406\u60f3\u60c5\u51b5\u4e0b\uff0c\u60a8\u5e94\u8be5\u5728\u521b\u5efa\u60a8\u7684\u7f51\u7ad9\u526f\u672c\u548c\u5185\u5bb9\u4e4b\u524d\uff0c\u6267\u884c\u5173\u952e\u5b57\u7814\u7a76\u5de5\u4f5c\u3002\u5bf9\u53d7\u4f17\u641c\u7d22\u7684\u5173\u952e\u8bcd\u548c\u77ed\u8bed\u6709\u66f4\u6df1\u7684\u7406\u89e3\u53ef\u4ee5\u5e2e\u52a9\u60a8\u521b\u5efa\u5438\u5f15\u4eba\u7684\u548c\u4f18\u5316\u7684\u7f51\u7ad9\u5185\u5bb9\u3002\u4e0d\u8fc7\uff0c\u5185\u5bb9\u53ef\u4ee5\u968f\u65f6\u4fee\u6539\u548c\u4f18\u5316\uff0c\u6240\u4ee5\u4e0d\u7528\u62c5\u5fc3\uff01\uff08\u53c2\u8003\u9605\u8bfb\uff1aTDK\u8bbe\u7f6e\u6280\u5de7\u548c\u5173\u952e\u8bcd\u5e03\u5c40\u65b9\u6cd5\uff09<\/p>\n<p>\u5728\u786e\u5b9a\u76ee\u6807\u5173\u952e\u8bcd\u4e4b\u540e\uff0c\u5e76\u5728\u4ee5\u4e0b\u5730\u65b9\u4f7f\u7528\u8fd9\u4e9b\u5173\u952e\u8bcd\uff1a<\/p>\n<ul>\n<li>\u6807\u9898<\/li>\n<li>\u6807\u9898\u6807\u7b7e<\/li>\n<li>\u5143\u63cf\u8ff0<\/li>\n<li>\u7f51\u7ad9\u5185\u5bb9<\/li>\n<li>\u56fe\u50cf\u66ff\u4ee3\u6587\u672c<\/li>\n<li>\u6bb5\u843d\u526f\u672c<\/li>\n<li>\u6309\u94ae<\/li>\n<li>\u7f51\u5740\u7ed3\u6784<\/li>\n<\/ul>\n<p><strong>2. 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href=\"https:\/\/www.fagao.me\/p\/t\/121\">\u641c\u7d22\u5f15\u64ce<\/a>\u673a\u5668\u4eba\u8868\u660e\u60a8\u7684\u7f51\u7ad9\u4e0e\u4e92\u8054\u7f51\u4e0a\u7684\u9876\u7ea7\u7f51\u7ad9\u4e4b\u95f4\u7684\u5173\u7cfb\u3002<\/p>\n<p>\u867d\u7136\u60a8\u7684\u7b2c\u4e00\u60f3\u6cd5\u53ef\u80fd\u662f\u83b7\u5f97\u5c3d\u53ef\u80fd\u591a\u7684\u5916\u90e8\u94fe\u63a5\uff0c\u5e76\u8fbe\u5230\u641c\u7d22\u7ed3\u679c\u7684\u9876\u7aef\uff0c\u4f46\u4e8b\u5b9e\u5e76\u975e\u5982\u6b64\u3002<\/p>\n<p>\u867d\u7136\u673a\u5668\u4eba\u786e\u5b9e\u4f1a\u8003\u8651\u5916\u90e8\u94fe\u63a5\u7684\u6570\u91cf\uff0c\u4f46\u662f\u94fe\u63a5\u7684\u8d28\u91cf\u66f4\u91cd\u8981\u3002\u8fd9\u610f\u5473\u7740\u5916\u90e8\u94fe\u63a5\u7b56\u7565\u5e94\u8be5\u4e13\u6ce8\u4e8e\u4ece\u6743\u5a01\u7f51\u7ad9\u83b7\u53d6\u94fe\u63a5\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u5982\u679c\u60a8\u7684\u7f51\u7ad9\u81f4\u529b\u4e8e\u6559\u7528\u6237\u5173\u4e8e\u5496\u5561\u7684\u77e5\u8bc6\uff0c\u90a3\u4e48\u4ece\u77e5\u540d\u6765\u6e90\u5982\u6536\u5230\u6765\u81eaCounter Culture Coffee\u7684\u94fe\u63a5\u6bd4\u4ece\u65b0\u7684\u9910\u996e\u535a\u5ba2\u6536\u5230\u7684\u94fe\u63a5\u66f4\u6709\u4ef7\u503c\u3002<\/p>\n<p>\u7136\u800c\uff0c\u60a8\u4e0d\u80fd\u8896\u624b\u65c1\u89c2\uff0c\u7b49\u5f85\u5916\u90e8\u94fe\u63a5\u7684\u51fa\u73b0\u3002\u60a8\u5fc5\u987b\u5f97\u5230\u5b83\u4eec\uff01\u4e00\u4e9b\u5173\u952e\u7684\u5916\u90e8\u94fe\u63a5\u7b56\u7565\u5305\u62ec\uff1a<\/p>\n<ul>\n<li>\u4e3a\u54c1\u724c\u5efa\u7acb\u5728\u7ebf\u76ee\u5f55\u3002<\/li>\n<li>\u7ed9\u535a\u4e3b\u3001\u7f51\u7ad9\u6240\u6709\u8005\u548c\u54c1\u724c\u53d1\u9001\u7535\u5b50\u90ae\u4ef6\uff0c\u8bf4\u660e\u4e3a\u4ec0\u4e48\u4ed6\u4eec\u7684\u8bfb\u8005\u4f1a\u89c9\u5f97\u60a8\u7684\u5185\u5bb9\u5f88\u6709\u4ef7\u503c\u3002<\/li>\n<li>\u5728\u4f5c\u8005\u5141\u8bb8\u7684\u60c5\u51b5\u4e0b\u91cd\u65b0\u53d1\u5e03\u5176\u4ed6\u535a\u5ba2\u5185\u5bb9\u3002<\/li>\n<li>\u6dfb\u52a0\u6307\u5411\u5185\u5bb9\u4e2d\u7684\u5176\u4ed6\u4e13\u5bb6\u6216\u6743\u5a01\u4eba\u7269\u7684\u94fe\u63a5\u3002<\/li>\n<li>\u5728\u9876\u7ea7\u7684\u793e\u4ea4\u5a92\u4f53\u7f51\u7edc\u3001\u8bba\u575b\u548c\u793e\u533a\u53d1\u5e03\u60a8\u7684\u5185\u5bb9\u3002<\/li>\n<\/ul>\n<p>\u4ece\u8fd9\u4e9b\u7b80\u5355\u7684\u6280\u672f\u5f00\u59cb\uff0c\u4ece\u6743\u5a01\u6765\u6e90\u5efa\u7acb\u4e00\u4e2a\u53ef\u9760\u7684\u5916\u90e8\u94fe\u63a5\u7ec4\u5408\u3002<\/p>\n<p><strong>4. \u5229\u7528SEO\u63d2\u4ef6\u548c\u5de5\u5177<\/strong><\/p>\n<p>\u6709\u51e0\u4e2aWordPress\u63d2\u4ef6\u548c\u5de5\u5177\u53ef\u4ee5\u5e2e\u52a9\u60a8\u8fdb\u884cSEO\u3002\u8fd9\u4e9b\u5de5\u5177\u53ef\u4ee5\u5e2e\u52a9\u60a8\u5b8c\u6210\u4ece\u521b\u5efa\u7ad9\u70b9\u5730\u56fe\u5230\u786e\u5b9a\u5185\u5bb9\u4f18\u5316\u673a\u4f1a\u7684\u6240\u6709\u5de5\u4f5c\u3002<\/p>\n<p>\u8003\u8651\u5229\u7528\u8fd9\u4e9b\u6d41\u884c\u7684SEO\u63d2\u4ef6\u548c\u5de5\u5177\u6765\u63d0\u9ad8\u60a8\u7684\u6392\u540d\uff0c\u6269\u5927\u7f51\u7ad9\u53ef\u89c1\u6027\uff1a<\/p>\n<ul>\n<li>Google Analytics<\/li>\n<li>Google Webmaster Tools<\/li>\n<li>Yoast SEO<\/li>\n<li>All in One SEO<\/li>\n<li>SEMRush<\/li>\n<li>Moz Open Site Explorer<\/li>\n<li>Broken Link Checker<\/li>\n<li>Google Search Console<\/li>\n<li>W3 Total 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